#OMS12

Smriti Pradhan

International Marketing Manager, Dish Network

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Smriti is in the business of consumer engagement via marketing communications leveraging both traditional and digital media. She is on the forefront with mobile marketing, and new social media tools. Her key to success is trying to find the right combination of messaging to start conversations with her customers. Smriti has worked at Dish Network, helping to grow the international programming market. She has assisted the Lutheran World Federation, a leading philanthropist organization in Southeast Asia with their social media initiatives. She has a passion for teaching and has been an Adjunct Professor of Marketing, specializing in Consumer Behavior & Marketing Communication to graduate students.

Smriti has a Masters in Internet Marketing, a Masters in Marketing Communication and Public Relations, and an MBA.

Smriti lives in the mile high city of Denver having moved there from Kathmandu Nepal, the home of Mount Everest.

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Presentations

Schedule

  • Revenue Attribution Models for Consumer Engagement
    02/07: OMS Day 1

Enabling People and Organizations to Harness the Transformative Power of Technology