San Diego 2013 Speaker List

Photo of Sarah Skerik

Sarah Skerik

VP of Social Media, PR Newswire

Sarah Skerik is the VP of Social Media for PR Newswire. Skerik’s responsibilities include product development, managing PR Newswire’s social media programs and blogging for the Beyond PR blog, where she writes about digital PR, social media and SEO. In previous roles with the company, Skerik has managed the core wire service, including SEO, content syndication, audience development, media relations, customer reporting and targeted distribution products.
Skerik is a frequent and well received speaker on the subjects of social media, search engine optimization and PR measurement. A graduate of Miami University in Oxford, OH, she also earned an MBA from Notre Dame.


  Driving Qualified Audiences Into the Funnel Using Rich Media and Distribution Networks