San Diego 2012 Conference Schedule

Marty is author of "Killer Facebook Ads" (Wiley/Sybex 2011) & CEO of aimClear®, an online search & social marketing agency that has managed Facebook ad campaigns generating over 30 billion impressions internationally. Client credits include MarthaStewart.com, Siemens, Second Life & other global brands. Upcoming speaking appearances include London, Israel, New York, Portland, Boston, Chicago, San Francisco, Sydney & other cities around the world.

He’s written extensively for respected Internet marketing publications including SearchEngineWatch, SearchEngineLand, SearchEngineRoundTable & been quoted in many others. aimClear Blog was cited as a Technorati Top 10 Small Business Blogs, Cison Top Ten Social Media Blogs & PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading. A fixture on the international conference circuit, Marty speaks regularly at SES, SMX, PubCon, SEMpdx, International Search Summit, Socialize, Search Insider Summit, Universities, & many others. he founded & produces the aimClear® Full Day Facebook Marketing Intensive Workshop.

Chris Boggs of Rosetta is a specialist in search engine optimization and paid search advertising. He joined Brulant from Avenue A | Razorfish in 2007 as manager of the SEO team, and Rosetta acquired Brulant in 2008.

Chris has worked in search engine marketing since 2000, starting in-house and moving into a consulting role in 2002. He's worked with organizations ranging from small businesses to Fortune 100, within all major industries, including health care, financial services, and consumer products, and retail. He is experienced in performing and directing hands-on SEO, from keyword research to content and link development, as well as guiding technical implementations with e-commerce platforms.

Chris is actively involved in the SEM community. He is as a regular speaker at major search marketing conferences, a moderator and expert columnist for SearchEngineWatch.com, an associate editor for the Search Engine Roundtable blog, and a member of the board for SEMPO since 2006. Chris lives in Twinsburg, Ohio, with his wife, son, and daughter, and enjoys golfing, soccer, and fantasy sports.

Cindy manages SEO efforts for the global HP.com web site, including strategic consulting, education and training, compliance testing, keyword governance, analytics, and hands-on optimization. She has experience in both the b-b and ecommerce areas. She began her SEO career eight years ago by building and managing the SEO program for EDS, which was acquired by HP.

Prior to beginning her career in SEO she was an HTML developer with EDS. As an HTML developer she worked on the EDS.com Web site and developed several high profile Web sites for clients. Overall she has been involved in Web development and marketing area for over 15 years.

An award-winning speaker whose presentations are as entertaining as they are informative, Matt Van Wagner is the president and founder of Find Me Faster, a paid search engine marketing agency in Nashua, NH. He has served as technical editor/advisor for three leading books on paid search: Winning Results with Google AdWords, Yahoo! Search Marketing Handbook, and Pay-Per-Click Search Engine Marketing: An Hour a Day. He is a contributing courseware developer for the SEMPO Institute.

Lee Odden is CEO of TopRank Online Marketing, a pioneering online marketing agency with deep experience providing optimized content marketing solutions through SEO and Social Media. Odden's client experience includes working with HP, McKesson, BT Syntegra and PRWeb. "Online Marketing Heroes", published by Wiley, features Odden's advice on internet marketing topics and he's contributed to numerous industry publications including Mashable and ClickZ. He is also editor of Online Marketing Blog with over 30,000 subscribers that is ranked by Advertising Age and Technorati as one of the top Business & Marketing blogs.

As a 12 year internet marketing veteran, Odden has been cited by The Economist, DM News and Target Marketing Magazine for SEO, Social and Online PR expertise. He is a sought after speaker for conferences including Search Engine Strategies, Pubcon and PRSA International. Odden serves on the advisory board for Search Engine Strategies and MarketingProfs and is a past DMA and MIMA board member.

Arnie Kuenn has held executive positions in the world of new technologies and marketing for more than 20 years. In 1993 he successfully launched a technology and distance education company. The company grew to more than 90 employees in five different states. His commitment to quality earned him a several local and national awards.

In 1999, he founded MediaChoice, an Internet startup which received a patent for its personalization technology. The firm's clients included CBS, NBC, ABC, Fox and many major movie and music studios. The business was sold to Nielsen Media in 2004. The company conducted extensive Internet marketing which led to the formation of Vertical Measures in 2005.

Mr. Kuenn has served on the board of directors for the Arizona Internet & Software Association, was a member of the Microsoft Advisory Committee, was honored as a nominee for the Phoenix Chamber of Commerce Small Business Owner of the Year award, and served on the 2008 Arizona Super Bowl Marketing Committee. Arnie is the founder and president of the Arizona Interactive Marketing Association (AZIMA) and has presented at SMX Advanced, AMA Phoenix, Pubcon and many online webinars.

Arnie is responsible for the day to day operations of Vertical Measures.

Paul J. Bruemmer, VP Partnership Development Top Local Search, Inc. is an SEO/SEM executive consultant who has worked with brand clients Overstock, Charles Schwab, Lexis-Nexis and NASDAQ, to name a few. Paul is a well-known industry columnist, having started the ClickZ Search Marketing column in 1998, he is also a contributor to iMediaConnection, Website Magazine and Search Engine Land. Paul was responsible for helping SEMPO create its educational curriculum and list of author/contributors for SEMPO Institute's SEO/SEM courses.

Chris Silver Smith is a longtime search marketing strategist and has worked with some of the top Internet Retailer 500 and Fortune 500 companies by assisting them with search engine optimization, local SEO, social media, and online reputation management. He serves on the SEO Board of Advisors for Thomson-Reuters FindLaw and on the Board of Advisors for Universal Business Listing. He is a contributor for the Local Search column at Search Engine Land, and also blogs at Natural Search Blog, Nodal Bits, and SEM Clubhouse.

Crispin Sheridan is the Senior Director of Search Marketing at SAP in New York. As part of the Global Demand Generation team, he established and runs the Search practice at SAP for the shared goals of awareness, lead generation and sales. He is responsible for Paid and Organic search and has driven SAP's strategy to harness the power of the channel to drive efficiency in lead generation across SAP's ecosystem. Crispin manages the centralized and globally funded Search practice at SAP with both in-house and agency support.

Crispin has proven that key-word driven social media marketing can effectively augment Search to drive B2B lead generation. Successes include integration with SAP's primary Facebook page and the deployment of "AddThis" across SAP.com globally

A frequent guest speaker at Search Engine Strategies conferences, including New York, San Jose, Chicago and London, Crispin was appointed to the SES Advisory Board in December 2009. He has also been a guest speaker at the e-Metrics Summit and ad:Tech, and is a member of Google's B2B Technology Council. You can follow him on Twitter at @crispinsheridan and read his monthly SEO column on ClickZ.