PR Opportunities
Several PR opportunities are available before Online Marketing Summit 2012 and during the event that will help maximize your company's exposure. The following services are included at no charge for OMS exhibitors.
- PR Strategy and Counsel
- Media List Access
- We're Writing a Press Release About You
- Press Release Guidelines
- Encourage Your Press/Analyst Contacts to Register
- Public Relations Contacts
PR Strategy and Counsel
The OMS 2012 PR team is available to assist you with any questions or issues you may have regarding your PR outreach strategy before or during the event, including tips on contacting press, analysts and bloggers, as well as PR advice based on industry events and topics at OMS that will be of interest to your company. If you have questions about your PR strategy, please contact OMS PR Manager, Joylyn Tanner at jtanner@techweb.com.
An additional resource for some general PR tips is this blog post.
The Media List
Information on how to download the media list of all pre-registered press, analysts and bloggers who will be attending OMS 2012 will be available in the Exhibitor Portal week of January 16th. This media list will be updated on a weekly basis leading up to the event, with the final media attendee list uploaded following the conclusion of the event. Access to the media list allows exhibitors and sponsors the opportunity to outreach, share news and work to secure briefings with targeted media, planning to attend and cover OMS.
**PLEASE NOTE: The media list is *only* available through the Exhibitor Portal and PR agencies or other third parties will need to work directly with their client to secure access information to the portal in order to download the list.
We’re Writing a Press Release About You
Thank you to all exhibitors who submitted a new product/service description for inclusion in the official Online Marketing Summit Exhibitors Announcement press release. The deadline to participate has now passed. This release will cross the wire on Monday, January 30.
Press Release Guidelines
OMS owns its brands and content and must approve any third party use of its brands and content. If you plan to write a press release about your exhibitor announcement, sponsorship, or other activities around the event, please follow these guidelines:
- Event boilerplate should be included in the press release (see boilerplate below).
- The date and location of the event should be included in the first paragraph: Online Marketing Summit 2012 is happening February 6-10 at the Hilton San Diego Bayfront in San Diego, CA.
- If you would like to include a quote from Online Marketing Summit Founder and Chair, Aaron Kahlow, send your release and suggested quote for review and approval to Joylyn Tanner at jtanner@techweb.com. Please allow 24-48 hours turnaround time.
OMS Boilerplate
About Online Marketing Summit
Online Marketing Summit (OMS) offers an educational environment that facilitates incredible learning, networking and collaboration opportunities amongst marketers, executives and digital professionals. OMS is singularly committed to its mission to educate marketers on the emerging best practices of online marketing through a professional development conference and exhibition. More than 12,000 marketers have learned, collaborated and networked at OMS events over the years. For more information, visit www.onlinemarketingsummit.com.
Encourage Your Press/Analyst Contacts to Register
If you would like to encourage any of your regular media contacts to register for OMS 2012, you can direct them to our media registration site, which is available on the Media Center page.
OMS Public Relations Contacts
Joylyn Tanner
PR Manager
jtanner@techweb.com
Jeremy Crittenden
PR Specialist
jcrittenden@techweb.com
