New Jersey

All sessions and content are NEW. There will be absolutely NO repeat sessions from past OMS events even if a few speakers are the same.

Agenda

8:00 - 8:30 Registration & Coffee
8:30 - 9:25

Morning Keynote: The State of Marketing in a Web 2.0 World

How Social Media, Search, Email, Analytics and Your Website are effecting the ROI of all marketing efforts and the insight into strategies that will lead to success in 2009.


Aaron Kahlow, Founder, Online Marketing Summit

9:25 - 9:45 Break
  Track 1 Track 2
9:45 - 10:55

Complete Website Strategy

 

The Future of Search Engine Marketing: Leveraging Data for Optimized Search Engine Marketing Strategy.

 

Kevin Lee, Chairman & CEO / Co-Founder, Didit

 

Multi-Channel and Metrics

 

What Measurable Contribution Is Marketing Making to the Company?

Research and practical guidance from a the world's leading marketers and how they measure results successfully to drive change and ROI.

 

Jeff Pedowitz, President and CEO & Debbie Qaqish, Principal, The Pedowitz Group

10:55 - 12:00

Customer Life-Cycle & Loyalty Marketing

 

5 Great Ways to Build The Kind of Loyalty That Will Blow Out Your Bottom Line.

 

Do you want to delight your subscribers and please your CFO at the same time?  Learn the secrets of creating great subscriber experiences and create lifetime relationships with your subscribers.

 

Stephanie Miller, Global Marketing Catalyst, Return Path

Search Engine Marketing

 

How to Build a Complete Search Engine Marketing Strategy


Balancing Paid, Organic, Online PR and Vertical Search Practices to have a complete Search Strategy to go to market (and, uh, management) with!

 

Angela Reich, Strategic Account Executive, Business.com

12:00 - 1:15

Lunch Keynote

Understanding the Digital Customer

Jeanniey Mullen, Chief Marketing Officer, Zinio & Founder of EEC

1:15 - 2:20

Email Marketing

 

Tactics for Effective Lifecycle Email Marketing

Learn how the best email practioners take an email campaign through it's entire lifecycle for long and short term ROI.

 

Jeremey Swift, Director, Client Relations, BlueHornet

2:25 - 3:30

Big Brands, Big Plans Keynote Panel: 

Get the inside scoop on how leading brands are driving success through social media, SEO, Websites, and Testing, and apply the principals to your own initiatives.  Panelist include:

 - Leslie Reiser, Director- GB Interactive Marketing, IBM;

 - Lauren Skena, EMarketing Manager, National Geographic Society;

 - Paul Hyland, Executive Producer edweek.org; 

 - Thor Harris, CEO Percepture J

 - Jasmine Sandler, President, Agent-cy

3:30 - 4:00

Summary the Day & Closing Comments

 

Aaron Kahlow, Founder and Chairman, Online Marketing Summit

 

4:45

Happy Hour: Networking & Book Give Away

Have a drink on OMS, avoid the traffic and get to know your fellow local marketing colleagues over a margarita, martini or cold beer.  This is always the highlight of the event... Also, stick around for the "Groundswell" book  and Free Future OMS Passes GIVE AWAY.  

6:30 NJ Marcom Joint Association Dinner:  Register for the Networking Event here and support your local marketing Associations


Event Pricing

OMS Event Pricing
City Earlybird Price Earlybird Expires Regular Price
July 15 - Milwaukee $175.50 July 3, 2008 $195.00
July 16 - New Jersey $175.50 July 3, 2008 $195.00
July 17 - Chicago $175.50 July 3, 2008 $195.00
July 23 - Boston $175.50 July 3, 2008 $195.00
July 29 - Houston $175.50 July 8, 2008 $195.00
July 31 - San Jose $175.50 July 10, 2008 $195.00
August 5 - Portland $175.50 July 15, 2008 $195.00
August 7 - Seattle $175.50 July 17, 2008 $195.00
August 12 - Atlanta $175.50 July 22, 2008 $195.00
August 14 - Denver $175.50 July 24, 2008 $195.00
September 25 - San Diego $175.50 September 4, 2008 $195.00

 

Venue

The Olde Mill In at Basking Ridge
225 Route 202
Basking Ridge, NJ 07920
Phone: (800) 585-4461

Situated in beautiful Somerset Hills, New Jersey, the exquisite country inn combines the richness of this Historical area with the technology of today. Easily accessible from all travel points in the Tri-State area, they are convenient to many Fortune 500 corporate headquarters as well as places to shop, tour, and re-connect with nature.

[ View the Venue Website ]

New Jersey Sponsors

New Jersey Sponsors

 

Tour Schedule


July 15 Milwaukee   July 29 Houston   August 12 Atlanta
July 16 New Jersey July 31 San Jose August 14 Denver
July 17 Chicago August 5 Portland Sept 25 San Diego
July 23 Boston August 7 Seattle