Lisa Raehsler
SEM Strategy Consultant,
Lisa Raehsler is more than just passionate about search. Lisa has led strategy on more than 40 PPC accounts and puts her experience into practice every day as a thought leader in integrating search campaigns with ecommerce websites, behavioral targeting strategies, and web analytics.
In addition to agency work, she has led successful online marketing programs at Thomson Reuters in search marketing, merchandising, and ecommerce strategies at the enterprise level.
Lisa frequently lends her expertise to the search industry through organizational involvement, speaking, and blogging. She recently co-founded Minnesota Search Engine Marketing Association (MnSEM) and served on the programming committee for the Minnesota Interactive Marketing Association (MIMA) . Lisa's recent speaking engagements on search include MIMA, SMX, SES conferences. She holds a BA in Economics from Valparaiso University and is a Certified Google Advertising Professional.
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Presentations
Schedule
- Search Marketing Power Tools Set: SEO and PPC
02/09: OMS Day 3: SES Search & Social Accelerator - Do You Have a Mobile PPC Advertising Strategy Yet?
02/06: Online Marketing Boot Camp
OMS 2011 International Tour
- Google Remarketing: Tips for better retargeting
06/06: Minneapolis
