#OMS12

Kath Pay

Co-Founder & Strategic Email & Digital Marketing C, Plan to Engage

photo kath pay

In 2011 she co-founded Ezemail, one of the pioneers of the email marketing industry in Australia, and expanded it into a global organisation in five years. In the twelve years that she has worked in the sector both as an ESP and as digital and email marketing consultant, Kath has played an integral part in making email marketing the successful channel that it is today, not only in the UK but also in Europe and the USA.

Kath is currently chair of the Events and Communications Hub of the UK DMA's Email Marketing Council and is editor of its newsletter Infobox which has 6000 subscribers. In addition she is a regular blogger on many industry blogs, speaks at both national and international industry events and a trainer for eConsultancy as well as the lead tutor on the Institute of Direct and Digital Marketing’s (IDM) Advanced Email Marketing course.

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Presentations

OMS 2011 International Tour


Enabling People and Organizations to Harness the Transformative Power of Technology