Kara Jariwala
Director of FutureWorks, Hewlett-Packard
Kara Jariwala, Director of HP.com FutureWorks works to foster new ideas and adapt them to the diverse market needs within HP’s Digital ecosystem. Recently, her team has focused on personalization in areas such as the web, online advertising and email campaign. FutureWorks also implements HP Lab innovations, showcasing our own technology to customers online.
Most recently, Kara lead Search Marketing at Cisco, where she was responsible for securing organic listings globally in the major search engines. She also served in marketing and marketing communications roles across small business, enterprise, and vertical segments, including education and transportation over her tenure at the company.
Kara earned a bachelor’s degree in French from Saint Mary’s College, Notre Dame, and a master’s degree in political science from Western Michigan University. She also passed the French Baccalauréat in Périgueux, France. She spends time gluing and cutting with her 2 young children and stays active in her neighborhood and local school.
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Presentations
OMS 2011 International Tour
- Unifying Social Strategies with Web site Innovation
08/15: Social Media Marketing Summit in San Francisco - Unifying Social, Mobile, Location & Group[on] to Drive Sales
07/25: Integrated Marketing & Technology Expo in Chicago
