John Battelle

CEO & Founder, Federated Media Publishing Inc

John Battelle, 42, is an entrepreneur, journalist, professor and author who has founded or co-founded scores of online, conference, magazine and other media businesses.

Prior to founding Federated Media, Battelle co-founded and continues to serve as Executive Producer of the Web 2 Summit conference, as well as "band manager" with BoingBoing.net.

Previously, Battelle occupied the Bloomberg chair in Business Journalism for the Graduate School of Journalism at the University of California, Berkeley. He was founder, Chairman, and CEO of Standard Media International (SMI), publisher of The Industry Standard and TheStandard.com. Prior to that, he was a co-founding editor of Wired magazine and Wired Ventures.

Battelle recently wrote The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture (Penguin/Portfolio), an international bestseller published in more than 25 languages. He created Searchblog, a daily site which covers the intersection of media, technology and the Internet at www.battellemedia.com. He is an expert in the field of search and has appeared on many national and international news channels such as BBC World News, CNN, PBS, Discovery Channel, CNBC, etc.

Battelle was a founding Board member of the Online Publishers Association and sits on the board of the Interactive Advertising Bureau, as well as the Board of his children's school.