Jim Sterne
Author of Web Metrics, World Wide Web Marketing
Founding Director and President, Web Analytics Association
Jim Sterne is an international speaker on electronic marketing and customer interaction. A consultant to Fortune 500 companies and entrepreneurs, Sterne focuses his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships.
Sterne has written six books on Internet advertising, marketing and customer service including, "Web Metrics; Proven Methods for Measuring Web Site Success." Sterne is the producer of the international eMetrics Marketing Optimization Summits and is the Founding President and current Chairman of the Web Analytics Association.
Sterne was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom's premier interactive marketing magazine.
Follow Jim Sterne
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Presentations
Online Marketing Summit 2009
- Measuring Social Media on Social Networks and Across the Extended Web
02/05: Day 1
