Jane Kell is Manager of Web Analytics for Delta Air Lines, the world's largest airline. She oversees all web analytics for Delta.com, which serves more than 30MM unique visitors a month. Jane held positions in Delta's Information Technology and Finance divisions prior to joining the Customer Insight & Analytics team. She has background in SAS programming and data analytics and has been involved with CRM and web analytics since 2006. Jane is chairperson of the Web Analytics SIG within the Atlanta Interactive Marketing Association (AIMA) and a past member of the Statistics Advisory Board of Kennesaw State University. She holds a BA in Philosophy from Williams College and an MBA from Georgia State University.

