
Erick brings 20+ years of innovation, marketing and communications experience to his role as community practice leader at Lyris. In previous roles at Habeas, Nokia, MarkMonitor, GlobalFluency, Cisco Systems, CreatorCo.com, Sun Microsystems and Philips Electronics, Erick established a reputation as a leader by integrating traditional marketing, thought leadership and Web 2.0 strategies and channels to build communities, create revenues, and increase market visibility. Having led major initiatives at top brands and two of his own startups, he is a customer advocate with diverse expertise. Erick is a patent holder with a degree in Business Administration from Notre Dame de Namur University.