
In 2003 Flanegan co-founded Soapbox Mobile, a leading mobile marketing platform provider. While serving as CEO, Dan was responsible for the company's vision, market leadership and mission of helping companies improve communication via the mobile channel.
While at Soapbox Dan was instrumental in creating a next generation mobile marketing and CRM platform that has powered the mobile campaigns of numerous brands. Soapbox was acquired in 2007.
In June of that year, Dan started Brand Anywhere, a mobile marketing consultancy that advises brands & agencies.
Thought Leadership
Dan is a recognized mobile marketing & advertising expert and has been quoted by various publications and media outlets, including: Red Herring, ClickZ, MediaPost, OMMA Magazine, Mobile Marketer and SD Business Journal to name a few. He has also served as a featured speaker at leading industry events including: Billboard's MECCA at CTIA, DEMexpo, Mobile Entertainment Summit, The Games & Mobile Forum, The DMA Webinar Series, MarketingSherpa, OMMA NY, and Dow Jones VentureWire.
Dan is currently an Entrepreneur in Residence at the UCSD Connect Springboard program, a Co-Chair of the Marketing Special Interest Group (SIG) of CommNexus and an advisor to a number of early stage start-ups.

