Chip House
VP of Industry & Relationship Marketing, ExactTarget
As ExactTarget's VP of Industry & Relationship Marketing, Chip leads the teams responsible for privacy and deliverability, and also customer relationship marketing to ExactTarget's over 7,000 direct clients. Chip has over 20 years of direct and interactive marketing experience, was named to BtoB Magazine's "Who's Who in B-To-B," and speaks frequently on the topics of email and permission-based, one-to-one marketing.
Prior to ExactTarget, Chip was the senior director of marketing for Digital River, a leading e-commerce service provider. At Digital River, Chip launched the company's first email marketing program and several strategic online marketing initiatives.
Prior to Digital River, Chip spent nine years with direct marketing giant Fingerhut Corporation and held roles in marketing, merchandising and promotion management, including managing marketing and advertising for Fingerhut's liquidation site, Andy's Garage Sale.com. Chip holds a degree in economics and management from St. Olaf College in Minnesota, as well as marketing MBA coursework at St. Thomas University in St. Paul.
Follow Chip House
- Visit Chip House's Company, ExactTarget
Presentations
OMS 2010 Regional 23-City Tour
- Subscribers Rule Email Deliverability
06/25: Minneapolis
