
Brian is a recognized thought leader in marketing and sales process, analytic CRM and database marketing with more than 25 years of operational experience. Prior to True Influence™, he was a Senior Vice President with Harte-Hanks Direct Marketing (NYSE: HH), a leader in data-driven marketing solutions to businesses worldwide.
Brian has been a marketing and sales advisor for global companies such as Oracle, Sun, Dunn & Bradstreet, NEC and Corporate Executive Board to name a few. He is the author of I.T. Sales Boot Camp: Surefire Techniques for Selling Technology to Mainstream Companies (Adams Media 2002).
Brian earned a Masters Degree in Organizational Development from Villanova University.
