
Bret Smith, Co-Founder & Master Audience Recruiter and Co-Principal of WebAttract, LLC, is a master of audience recruitment and solution selling. Across 20 years' experience in Global Sales, Marketing, Alliances & BizDev, he has developed considerable expertise around the harnessing of bleeding-edge best e-prospecting practices which leverage the convergence of traditional data sources and social media. His talent in translating abstract features and benefits into meaningful value propositions and delivering them to laser-targeted audiences, delivering millions of dollars in sales for companies like Pitney Bowes, Century Link, Tyler Technologies, Entergy, MapInfo, Sanako US, and many others.
As the "Voice" of the popular LinkedIn WebAttract Thought Leadership Webinars and Webcasts Group, Bret is a prolific blogger. He has also contributed dozens of articles to Bright Hub, Webinar Wire and Virtual Edge and has authored compelling content for Harvard Business Review, Columbia Law List, LAPTOP Magazine, Desktop Engineering Magazine and Directions Media. He is also an accomplished speaker and presently a staple of the 20-city-a-year Integrated Marketing Summit.
Bret is an active member in the eMarketing Association Network, Email Marketing Roundtable, the B2B Lead Generation Roundtable, the Sales Lead Management Association, Friends of the Funnel, the B2B Technology Marketing Community and the FastTrack Business Network. He has also been Email and Social Media Strategist for a senatorial candidate of a major U.S. political party.
