Al Iverson
Director, Privacy and Deliverability, ExactTarget, Inc.
As the director of privacy and deliverability, Al works with anti-spam blacklist groups, Internet service providers and industry groups to help both senders and receivers address spam, list management and deliverability issues.
Al has had an active role relating to stopping spam for more than ten years. Prior to joining ExactTarget in 2006, Al worked for a large e-commerce service provider, managing coordination and oversight of spam and deliverability policy across the company's many subsidiaries, as well as working with direct clients to ensure legal and best practice compliance, troubleshoot deliverability issues, and define and implement practices for email campaign execution. Prior to that, Al worked for anti-spam group MAPS (Mail Abuse Prevention System), creating one of the service's popular spam filters.
Al continues to be an active member of the anti-spam community, with involvement in various anti-spam projects, discussion groups, and industry forums.
Follow Al Iverson
- Visit Al Iverson's Company, ExactTarget, Inc.
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Presentations
OMS 2010 Regional 23-City Tour
- Deliverability engagement, reputation, and email marketing best practices: Everything you need to know!
06/30: Chicago
