#OMS12

Aaron Goldman

Chief Marketing Officer, Kenshoo

photo-aaron-goldman.jpg

Aaron Goldman is Chief Marketing Officer at Kenshoo, a digital marketing software company that engineers global technology solutions for search marketing and online advertising.

With over $15 billion in online sales revenue following through its platform, Kenshoo powers five of the world’s top ten retailers and eight of the ten largest ad agency networks. Customers include Barnes & Noble, CareerBuilder, Facebook, Havas Digital, Hitwise, iREP, Jobsite, John Lewis, LendingTree, Omnicom Media Group, Sears, Starcom Mediavest Group, Walgreens, Zappos, and many more.

Goldman is also the author of “Everything I Know about Marketing I Learned from Google” published by McGraw-Hill in August 2010.

Prior to Kenshoo, Goldman founded Connectual, a digital marketing consulting and matchmaking firm. For almost two years, he helped companies like Omnicom Media Group, Info.com, Adify Media, and Elevate Studios with marketing and business development.

Before starting Connectual, Goldman served as Vice President of Marketing and Strategic Partnerships at Resolution Media. During his nearly five-year tenure on the executive team, Goldman managed corporate marketing, industry relations, and new business development, working with advertisers like Bank of America and Dell while sitting on the advisory boards of Google, Yahoo, and Microsoft.

Previously, Goldman led the Midwest sales team for MaxOnline, now a division of Ask.com. For about 5 years, Goldman delivered comprehensive digital marketing solutions encompassing portal and network campaigns, sponsorships, e-mail marketing, and search engine marketing for clients including Disney, General Motors, Procter & Gamble, and Verizon, among others.

Goldman graduated with honors from the University of Illinois at Urbana-Champaign with a Bachelor of Science degree in Advertising. When he’s not Googling himself, Goldman enjoys spending time with his family in Chicago.

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Presentations

Schedule

  • Like it or Not: The Do's and Don'ts of Facebook Ads
    02/08: OMS Day 2

OMS 2011 International Tour


Enabling People and Organizations to Harness the Transformative Power of Technology